• A business gets success. A company creates a good name and hires hundreds of employees. It signs deals with some other businesses and makes corporate clients. Everything goes smoothly. However, the corporate world is more than this. Like casual relationships, the professional world also develops and maintain healthy relationship and harmony through some engaging activities.…

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  • You have a lot of companies that want to be the leader in the industry. Do you know why? That’s right because it means getting more sales and higher profits. Your business can be leading in your industry as well, but this is not as easy as you might think. The brand needs to secure…

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  • Marketing has changed. Gone are the days of having a bigger marketing budget than your competitors. It’s now all about word of mouth, social media marketing, and digital advertising. In this blog, we will discuss 3 types of approaches in marketing. In addition to these, we will also discuss various strategies and stages involved in…

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  • ‘I was scrolling my feed on Facebook when suddenly a poster showing a salon service appears. It had an option to contact them on WhatsApp. I tapped and it diverted me to the salon’s WhatsApp number. The customer service agent talked to me very well and shared the list of services along with the charges.…

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  • Building a brand in today’s world is challenging. There are plenty of other businesses trying to grab your attention, which makes it difficult to make your brand stand out amongst the clutter. How to make your brand stand out? In a world full of competitors, making the brand distinguished is an important task. In a…

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  • You all have that one favorite brand where you go to buy your dresses. Or, you go to one specific food chain whenever you want to eat a good cheeseburger. Even though there are a great number of brands you remain loyal to one particular company. How do brands develop trust and loyalty with their…

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  • Brands are a lot like people. Some rise above their immediate surroundings and distinguish themselves with a unique presence in the marketplace, at the same time delivering superior results. Others never stand out from the crowd and you quickly forget they exist. Some fade away, while others collapse under their weight. On the contrary, some…

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  • It’s traditionally part of business gift giving to give corporate gifts to employees. But what are the best corporate gift ideas for a frequent recipient of corporate gift giving? What qualifies as good corporate gifts for repeat recipients? What are the best and most economical corporate gift ideas for employees? We all know that corporate…

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  • You love eating fast food from a globally recognized brand. Imagine you see the color theme somewhere and a thought related to the brand instantly hits you. Or, you see an apple and you instantly remember the brand Apple. How do brands gain recognition? How do companies create brand awareness? How do you know about…

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  • Corporate gifts are a great way to say thank you, show appreciation, and build loyalty. In the corporate world, it’s important to remember that your brand is an extension of your company culture. It’s not just about what you do — it’s how you do it. And when it comes to gifting employees and clients…

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